Space Bang Launch Week

Space Bang has been globally available on the App Store for a whole week now. This post covers the key metrics and other information about the project and the launch.

LAUNCH METRICS (First Week)

• 25,000 downloads
• $219 revenue (uncut) from IAPs
• $2,300 revenue from UnityAds (~$20 avg. eCPM)
• 4.4/5 average rating
• ~24% day-1 retention
• 20% day-7 retention (might be flawed)
• ~1.5 avg. sessions per user

Similar to Monkeyrama, people seem to dig the game but don't necessarily stick around for that long. 

The game got some featuring but not nearly in the best places available. The best spot it had was the iTunes Home Page, Best New Games position #12 in the UK, which also brought in a bit more than 50% of all revenue.

It also got 191 other miscellaneous highlights here an there.

Considering the fact that the project took about 2 months to develop from start to finish, the metrics are quite a positive surprise for me as an indie dev. The first update (out 5th of May) took 5 days to develop, and if it gets anything close to the launch visibility, I'm already running a "sustainable business"! That is, if I can survive with just noodles and live in a cardboard box.

It took me by surprise how well incentivized video ads monetize, and how high the eCPMs can get especially during the launch week.

Another nice-to-learn fact was that the launch of Space Bang affected the downloads of Monkeyrama, and even Party Soccer, too. Nothing major, but some.

With the two actual launches I've now done (Space Bang & Monkeyrama), I've come to learn that Apple really digs quality over anything else. Even though about 3500 games get launched every week, it's possible for indie devs like me to get visibility on their store fronts even without a recognizable name, high marketing budgets, large teams, or long development times.

And obviously, I've started the development of my next game already. I call it "GTA Express." More of that later.

Freelancing, prototyping and beginning production (Update on the latest)

Been a little quiet lately on Part Time Monkey's behalf, so here's an update on the past few months.

An awesome unannounced Best Fiend title is in development at Seriously, which is in need of a Senior 3D Game Artist. I was fulfilling that hole for a while, and can recommend the project, team and work environment to any experienced game devs!

Even though the above pros, I still felt the urge to come back and focus on my own projects for the full 100% I have in me.

Video: https://youtu.be/aj1mFCFL_sE

During my time in Seriously and a little after that, I developed a Pod Racing prototype (working title "123 Go!", above picture).

The idea was to make a basic racer-type game with higher-than-normal production values using ghost player data to simulate real-time multiplayer tournaments. While the racing and competing felt good, the "meta-design" of it just didn't feel right. Either it was going to be overly complicated or just plain boring after playing for a day or two. Also the way the levels needed to be created took too much time and after Monkeyrama I swore that I wouldn't do a game that required too much on the level production.

So I buried (or at least froze) "123 Go!" after two or three weeks of development.

Video: https://youtu.be/3xP5UQl6J8Q

Next up, I wanted to try make something similar to Hill Climb Racing but with, again, higher production values and a little something added (working title "OffRoad", above picture). 

The meta-design was supposed to be close-to ripped off from HCR with added features, such as being able to fine-tune your car's values and slot-machine type-of retention features. The racing feels pretty good and the car behavior varies quite much with its "bad", "medium" or "good" settings but, for some reason again, it's just missing that something. Also, whoever played the game felt that it's just "Hill Climb Racing with pimped up graphics."

So I scrapped (or at least froze) "OffRoad" after a bit more than a week of development.

Video: https://youtu.be/zGqzlNGyhp0

Currently I'm developing a space shooter game (working title "Space Shooter", above picture).

This one more or less follows HCR's meta-design as well. Long levels that can't be completed fully on the first try, upgradeable and changeable weapons and pod, etc. The levels are pseudo-randomly generated, i.e. they follow predefined curve-based rules for object type and probability, but some of their properties are random such as position and scale. This way creating levels is fast, and they feel the same with minor changes every time you play them.

The game's been in development for a bit more than a week now. I'm aiming to publish it in March/April but you never know, of course.

"Space Shooter" will be free with IAPs and incentivized ads. After the previous premium-test with Monkeyrama, it seems like the only way to go - at least for now.

Speaking of Monkeyrama...

Video: https://youtu.be/ISBcx-l38dM

While developing the prototypes, I also switched to a free model on Monkeyrama and developed it for Android (it needed more than one push of a button in Unity! At least three.) I also integrated my "game portal" in it, which updates its content online so I can cross-promo my other stuff more easily.

The first chapter is fully free to play, and the rest of the content (3 episodes with 84 levels each, 4 Challenges) can be purchased with $0.99. 

It'll be out as free on iOS and Google Play on the 14th of January. Unless I f*ck something up.

Monkeyrama: First week

Monkeyrama has been out for a full week now and so far it seems it's not a complete failure!

The unit download count is less than a thousand still but the visibility and reviews it's received show tremendous promise!

Here are some of the highlights:

• Apple "featured" the game in most countries in their Games > Arcade > Pay Once -section
• Touch Arcade wrote an awesome review
• Touch Arcade nominated Monkeyrama for Game of the Week (at time of writing is leading!)
• AppleNApps wrote another awesome review
• Slide To Play seems to dig it

Amongst all the App Store user reviews and media-written reviews the average rating is about 4.8/5!

Some figures (probably not very insightful as the user base is only ~800 and 1 week lifetime):

• D1 retention avg. ~40%
• Sessions per user ~1.7
• Avg. session length 23 minutes

So, even if the download count isn't that high yet, to me the launch has been such a success that it's a no-brainer to keep on improving it.

Version 1.1 is currently brewing and will be out soon bringing more levels in an all-new Winter episode. Version 1.2 is a bigger bunch including Game Center (leaderboards + achievements) and new Challenge Modes!

And all of the above makes me one happy Monkey!

Monkeyrama Development Cycle

After 1 month and 1 week of development, the level-based physics puzzle game, Monkeyrama, is finally ready! It is currently waiting for review on the AppStore.

It took about 1,5 weeks to build the core game features such as throwing, monkey-switching, camera movement, level flow, etc. The menus are rather simple, so they took only half a week to create, where the hardest part for me was unlocking the levels in order, since I'm still a shitty programmer.

The next 2 weeks then went by creating levels and two new themes, of which the levels took about 95% of the time.

Finally the last week has been about listening to TestFlight testers' feedback, polishing, and creating marketing materials.


The game will be a premium game ($0.99) and iOS only for an undetermined period of time. Partly because of the obvious reason, featuring chances, and partly because I still haven't decided what monetization methods I should use on Android.

Next up is creating more levels and another theme as the first update for the game.

I sure won't develop such heavily level-based games as my next titles, as it quickly becomes a time-eater and a rather boring task, to be honest. :)

Monkey Madness

Here's what I'll do after Tim - the Unsatisfied Artist.

It's a simple crossing of Boom Bloxx and Angry Birds, I'd say.

You got 4 types of Monkeys which have their own quirks, and each are pre-determined within a level. Your target is to reach the target score by bombarding the shit out of the constructions.

Web version can be played here (no longer available)

The current version has the first episode levels in it. Gameplay-wise it's close to final but I'll do a bunch of other obvious things (visual themes, more levels, better menus, re-order levels, tutorials, etc.) before I consider it as a publishable product.

I will also create a feature that lets a player continue a level with 3 extra bomb monkeys. The feature can be used every 60 minutes or so, and is fully free, as the game will be premium.

I'm also considering to record a walk-through video of each level to which I could link to when a player fails a level.

Both above features are on my list because many of the levels are quite difficult. I wanted to make them hard to have it feel more puzzly/challenge-like, and partly to have more gameplay time.

As of now I've used a bit more than 2 weeks developing it, and am estimating that it takes about 2 more to finish. The most time consuming task is to create the levels, which has taken ~half of the dev time. But that's what you get when you go develop a level-based game.

I also consider doing a turn-based multiplayer on a single device, where the players would try to destroy each others' block piles. Not really sure if it'd be worth the trouble, though.

General feedback is very welcome, but here's a few things I'd especially like feedback on:

• Going premium: Would it make sense to go premium on iOS and free ad-based on Android? Do iOS players feel cheated when devs do that? 
• Difficulty level: If you played the prototype, let me know if any of the levels just feel way too hard.
• YouTube walk-throughs: Is the idea good, or just unnecessary as the players might not find them useful?
• Any name ideas for the game? "Pomperion" is obviously a working title. :)

Bug reports are also welcome!

Simple level editing tools

Here are three (3) super simple scripts to help out when doing level editing in Unity. One of them is snagged from the Unity forums, and has the developers' credits in them. The other two I created as I felt that they'd be very useful when handling multiple game objects within the scene hierarchy. Code-wise they're no magic, but in level design they're very useful, so I figured someone else might've been looking for something like this, too.

They're called Replace, Group and Ungroup. Basically they just create or remove game objects to match your commands. 

The Group function (Ctrl+Shift+G) creates a new game object called "Group" and puts the currently selected objects under it.

The Ungroup function (Ctrl+Shift+D) removes a selected object and puts its children objects into the same place in hierarchy, where the selected object was.

The Replace function (Ctrl+Shift+R) has a separate window for it in which you have to set up what objects you want to replace and with what prefab. The objects you had selected when you hit Ctrl+Shift+R will be pre-set as the objects you want to replace.

Download them here.

Just place them in a folder called "Editor" in Unity and they should appear in the top tool bar.

First steps

The first goal I have is to get something published on the App Store and Google Play. This means setting up the developer accounts, getting the right equipment and going through the full process on my own for the first time.

I'm not anticipating to get loads of users or moneys with this game, as its pure intention is to get familiar with the process so I can better adjust myself in the upcoming projects.

But still, I don't want to publish just pure shit.

So I've developed a game called Tim - the Unsatisfied Artist. It's about Tim not diggin' the current pieces of art he's seen and has set sail on a journey to find the best piece of art there is. He does his journey by flying through an art gallery browsing the paintings on the wall, while avoiding the spike fences built in front of him (for some reason).

The controls are a slight variation of Flappy Bird - instead of just taps you hold your finger on the screen to gain upwards force. Previously I had an Angry Birds-like control scheme but had to drop it due to the first non-me user playing the game had no idea how to control the character.

The game includes hats because all games need hats and that's just an universal rule. You get a new hat by playing 50 rounds, or by sitting through an ad. I wanted to get my first touch with ads too, so that it wouldn't remain a black box to me. I chose Unity Ads, which was super easy to implement; altogether ~10-20 lines of code to fully implement incentivized video ads.

I also wanted to try something totally different with the topic of art. In the game I suggest people to send their own art to me which I'd then expose as paintings on the wall in upcoming versions. Sharing can be done via email, FB or Twitter. Twitter-sharing then "ends the loop" where players can share a screenshot of the game - maybe at some point with their own art shown in the background.

I think it's a long shot to combine a game and an art gallery but it sounded fun so why not!

The development from start to finish took me about 1,5 weeks. Most time (~70%) was spent to meta-game stuff such as Twitter-share, hat-reward system, save states, etc. where as the core game design & programming took less than 10% of the time.